tracy@tracygranzyk.com LinkedIn
Flexible fractional narrative and communications lead

Your organization runs
on a story.
I make sure it’s the right one.

My expertise lies in telling stories in all forms to drive change for:

  • Health tech, biotech, health systems, and medical-legal teams
  • Highly regulated industries like aviation
  • Technology teams where execution can’t wait

Curious about how AI systems can augment change communications and brand marketing for small to Fortune 500 organizations? Let’s talk!

Book a 30-minute intake call See services
Tracy Granzyk
20 years
Healthcare, pharma, biotech, and patient safety
MedStar Health
Founded the Center for Healthcare Narratives
Telly Awards
Healthcare films
MIT Sloan
Artificial Intelligence in Health Care
What I do

The right narrative changes what people believe.

I embed with leadership and teams for a defined project or engagement (90 days, six months, or ongoing), building the story infrastructure the work depends on, in healthcare, life sciences, aviation, technology, and any industry where the stakes or the deadlines are high.

Fractional narrative and change communications

Change and culture. Storytelling that engages stakeholders, changes behavior, and reinforces adoption.
Executive voice. LinkedIn, keynotes, bylines, and investor and partner narratives.
Corporate narrative. The platform story, the “why now,” and the throughline to human impact.
Content strategy. Messaging architecture, content pillars, and thought leadership strategy.
Med-legal. Claims data storytelling and case narratives. Test the story before a jury decides.
Talk about an engagement →

AI and change communication

AI tools are here to stay. Organizations that take advantage of them will be the leaders of tomorrow. They change how people work, and adoption depends on how they're rolled out.

For organizations. The communication plan around AI rollouts, and help choosing AI tools that work for your communications team.
For small businesses. As a small business owner, I love helping small organizations get off the ground. Big-organization systems and content output for a team of five: the right tools, a strategy, and your own voice.
Talk about AI adoption →

Ghostwriting

Your voice, your story, our partnership.

Bylined articles, keynotes, nonfiction, and memoir for leaders and founders.

Reach out today for sample work.

Start with a complimentary intake call →
Why me

I’m a storyteller who has lived inside healthcare and the life sciences for 20 years.

I know your pain points.
You know your strengths. Together, we shape the story that activates stakeholders.

Craft doesn’t change across settings.
The stakes do.

More than a decade at MedStar Health, where I founded the Center for Healthcare Narratives and led communications strategy for a 10-hospital system’s road to High Reliability.
Nearly four years at TiER1 Performance, leading change communications engagements for AbbVie, GSK, Philips, embecta, Otsuka, and more.
Founder and editor-in-chief of Please See Me, a literary magazine of patient, caregiver, and clinician voices, now in its 19th issue.
Artificial Intelligence in Health Care, MIT Sloan School of Management Executive Education (2024).
Ten summers teaching storytelling at the Academy for Emerging Leaders in Patient Safety; two years teaching healthcare narrative at the University of Iowa’s International Writing Program.

MFA, Creative Writing, University of California, Riverside · MS, Sport Psychology, University of Colorado Boulder · BA, Nonfiction Writing, University of Illinois Chicago

You are an ideal client partner if you:

  • Are building or revamping an organizational narrative
  • Are a founder or thought leader building your executive voice
  • Want to adopt AI tools in your change communications or brand marketing
  • Have a communications strategy that needs strategic senior leadership
  • Are looking to use storytelling in your brand narrative or new initiative
  • Have a med-legal narrative that needs strategic senior leadership

Start with a 30-minute call about where you are and what you need.

Book a 30-minute intake call
Or reach me directly
Selected work

Short narrative, Telly Award–winning films

Written and produced for patient safety and culture change.

Please See Me
MedStar Health · Writer, producer, assistant director
Telly Award winner · Shown at The Joint Commission annual meeting keynote
Annie’s Story: How a Systems Approach Can Change Safety Culture
MedStar Health · Writer, interviewer, producer
From Tears to Transparency: The Story of Lewis Blackman
Educational documentary · Writer
Sepsis Awareness: Through the Eyes of a Survivor
MedStar Health · Writer, interviewer, producer
Please See Me

A literary magazine, now in its 19th issue.

I founded Please See Me, a digital literary magazine that elevates the voices and health-related stories of vulnerable populations and those who care for them.

I have served as editor-in-chief for 8 years, and have worked with writers to deliver the very best version of their work.

Leaders and writers looking for manuscript consults or coaching can reach out here or at Please See Me.

Visit Please See Me
Selected writing

Writing

Additional portfolio and shareable client work samples available upon request.

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